Marketing Methods & Strategies

Small and medium-sized businesses intentionally engage in a handful of marketing methods, including digital marketing, print marketing, and network marketing. Each of these techniques includes dozens of sub-categories, and among hundreds of marketing methods.

The breadth and effectiveness of marketing strategies are only limited by what is known and not known.

Marketing experts take the time to do more than become aware of the hundreds of marketing approaches. They constantly study, experiment, and share ways others can get the most out of their marketing.

This page is dedicated to listing the multiple strategies. Over time, the number of strategies will expand. Each of the methods will have a dedicated page that expounds on what it is, how it works, and the practices for results.

Marketing Method List

Account-based Marketing
Affiliate Marketing
Affinity Marketing
Agricultural Marketing
Alliance Marketing
Ambush Marketing
Analytical Marketing
Article Marketing
B2B Marketing
B2C Marketing
B2P Marketing
Behavioral Marketing
Blackhat Marketing
Brand Marketing
Brick and Mortar Marketing
Buzz Marketing
Call Center Marketing
Campus Marketing
Catalog Marketing
Cause Marketing
Celebrity Marketing
Channel Marketing
Close Range Marketing
Closed Loop Marketing
Cloud Marketing
Communal Marketing
Community Marketing
Computational Marketing
Consumer-Generated Marketing
Content Marketing
Contextual Marketing
Conversion Rate Marketing
Cooperative Marketing
Corporate Marketing
Cross-Media Marketing
Database Marketing
Defensive Marketing
Direct Marketing
Direct Mail Marketing
Disruptive Marketing
Diversity Marketing
Drip Marketing
E-commerce Marketing

Email Marketing
Entrepreneurial Marketing
Ethical Marketing
Evangelism Marketing
Event Marketing
Expeditionary Marketing
Facebook Marketing
Field Marketing
Flanking Marketing
Global Marketing
Green Marketing
Guerrilla Marketing
Horizontal Marketing
Inbound Marketing
Industrial Marketing
Influencer Marketing
Informational Marketing
In-game Marketing
Integrated Marketing
Interactive Marketing
Internet Marketing
Internal Marketing
International Marketing
Left-brain Marketing
Local Marketing
Long Tail Marketing
Loyalty Marketing
Mobile Marketing
Multichannel Marketing
Multi-level Marketing
Newsletter Marketing
Next-Best-Action Marketing
Niche Marketing
Non-traditional Marketing
Offensive Marketing
Offline Marketing
One-to-one Marketing
Outbound Marketing
Outdoor Marketing
Pay-per-click Marketing

Performance Marketing
Permission Marketing
Personalized Marketing
Persuasion Marketing
Point of Sale Marketing
Post Click Marketing
Precision Marketing
Product Marketing
Promotional Marketing
Proximity Marketing
Pull Marketing
Push Marketing
Real-time Marketing
Referral Marketing
Relationship Marketing
Reply Marketing
Reverse Marketing
Scientific Marketing
Search Marketing
Self Marketing
Services Marketing
Shopper Marketing
Shotgun Marketing
Social Marketing
Sports Marketing
Stealth Marketing
Street Marketing
Targeted Marketing
Technical Marketing
Time Marketing
Trade Show Marketing
Traditional Marketing
Undercover Marketing
User-generated Marketing
Vertical Marketing
Viral Marketing
Web Marketing
Word-of-mouth Marketing
Youth Marketing